How To Get More Traffic
The most frequently asked questions I get are “How can I increase my following” and “How can I increase my traffic”. Although both are a process and take a while there are some ways to also instantly give your following and traffic an instant boost.
For today’s post I decided to focus on how to increase your traffic because I have already written multiple posts about how to increase your following. The methods I have listed below will not only increase your traffic instantly but will also increase your traffic in the long run.
Having a large audience or a a lot of traffic on your posts is very beneficial for bloggers especially if you are looking to earn money through your blog. Here are some ways through which you can gain more traffic on your blog if followed correctly:
I am not a huge fan of social media if I am being completely honest and I have even written a post about why I prefer to use WordPress rather than social media platforms. However, I will admit that social media is a fantastic way to increase your traffic and especially if you are looking to diversify your traffic and get views from people outside of WordPress.
I used to avoid social media before but over the last few months I have been a bit more active and have seen very satisfying results. Surprisingly, I got the best results from Pinterest where it seems extremely easy to get views if you post regularly and link your posts.
Social media is also a really good way to remind fellow bloggers when a new post is up. You can post on your story or feed every time you post something on your blog and this will help refer readers back to your blog. From my research I have seen that most people agree that Facebook and Pinterest are the best social media platforms for referring people to your blog however if use correctly other platforms like Instagram and Twitter can also be quite useful.
However, the downside of using social media to market your blog is that it can get quite time consuming.
For my full post about how you can use social media to grow your blog click here.
Marketing And SEO
Both marketing and SEO are absolutely vital if you are looking to increase your traffic- especially if you are trying to make blogging your full time job or career.
Marketing your blog is a great way to increase traffic from both WordPress as well as outside sources. It may feel a little awkward at first because you sort of have to be your biggest fan and just talk about how great your site is. You need to remind people about your site, the topics you cover as well as how they can access your blog if they are not part of the WordPress community.
For more details on how to market your blog click here.
Social media is a great way to market your blog. Other great ways to market your blog are to do collaboration posts. When you collaborate with other bloggers you get your blog out their to their audience and vice versa. It’s a win-win for both of you. Another really great way to market your blog is to do guest posts for larger blogs. This means that you will get your blog out to a much larger audience and to a specific audience that is already interested in blogs/the topic you are covering. It’s one of the fastest ways to increase your traffic/audience long term as many of them will come over and follow your blog as well.
SEO is a great way to increase traffic from outside of WordPress and in particular from Search Engines. This can help potential readers, subscribers and even potential sponsors find you blog easily and quickly. You don’t need to be a pro at technology or SEO to make your blog SEO friendly. I have a two part post which you can check out which will give you tips on how you can easily make your blog more SEO friendly. Check out Part 1 and Part 2.
Being active is one of the most important parts of blogging if you want to grow your blog. I mention this one a lot but only because it is extremely important. There are two ways through which you can stay active on WordPress.
First, you need to be active on your own blog. Posts at scheduled times instead of randomly. A lot of people want to support your blog but they will find it very difficult to do so if they don’t know when you’re going to post next or if you’re even going to post again. I mean this in the nicest way possible- there are literally thousands of blogs out there and most people are not going to stick around and check your blog every day hoping you post something.
For more on how to schedule your post for the optimum number of traffic and following click here.
The second way to be active is to be active on other blogs. As I mentioned above there are thousands of blogs out there and you need to make sure yours get noticed. The best way to get other bloggers to come over to your blog is to make sure you also visit theirs and leave a like or comment. However, please do not spam them with “follow my blog/check out my blog” comments because this will achieve the opposite of what you are attempting to do. Most bloggers I know either delete such comments or block the blog.
WordPress offers so many amazing features even if you are on the free plan. Even though you will get more features and things with the upgraded plans like plugins there are still some features you can take advantage of if you don’t want to upgrade yet.
One of the most useful features that your blog has is your tags section. Tags allow readers to find your posts when they search for certain topics. For example, if I have used the correct tags for this post then this post will come up when some searches “how to get more traffic” on their WordPress reader.
Tags also allow search engines to find your posts as well as to figure out what your keywords/niche for the post is. This means that your post will show up when people search for certain topics. It is of course very difficult to get to the top search pages but it’s not impossible if you use the correct tags and make your posts SEO friendly.
If you don’t think tags are important let me share a little personal story with you guys. You know I normally use tags and all that but a few months back before the pandemic when I still had in-school classes I got super busy and forgot to add any tags to one of my posts. I realised in about half an hour and instantly added the tags but the damage was done to an extent. I got significantly less views, likes and comments even though this post was in a category that is the most popular on my blog.
You can check out my post on how to use tags properly by clicking here.
Other features include things like media. Posts that have images, gifs etc are much more fun to read and will keep your audiences attention. Take advantage of the free images and gifs that WordPress offers and use these for your posts.
Interacting with fellow bloggers is also an essential part of blogging. Again by interact I do not mean spam their comments section. I can not emphasize enough how incredibly annoying this is. There are multiple other ways you can interact with other bloggers.
You can interact with bloggers on your own blog posts when they leave comments. I think your comments section is one of the most important parts of your blog. When you interact positively with other bloggers on your comments section they feel as though their opinion is valued and that you care about what they have to say- which you should! This will make sure that they become loyal readers and loyal followers rather than dormant readers/followers that visit your posts once in a blue moon.
You should also try to make your blog posts more interactive. Try to do some fun activities once in a while, some tags that they can be a part of, take a survey to see what they have to say or simply ask them how they are doing. I have noticed that a lot of people on WordPress really enjoy socialising with one another and one of the best parts of WordPress is how social everyone is. So embrace this and socialise as much as possible with your readers and subscribers.
Another way to interact is on their posts. This is probably the fastest way to grow your traffic and following in my opinion and the best part is you can actually make a connection with people and end up becoming friends which has happened to me with quite a few bloggers and I am so grateful for that! Leave a like or comment on their post. Make sure the comment is relevant and also open ended so you can have a little conversation in their comments section. This is super fun but can be time consuming sometimes.
You can also interact with bloggers on other online platforms. I think social media is great for connecting with other bloggers. It’s also a great way to support one another apart from supporting each other on WordPress. Having someone share your blog on their social media pages can really help increase your traffic. You can also join online groups for bloggers. Some people create groups for bloggers where people share tips, posts etc. Sharing your posts on such groups can help you increase your traffic too.
However, this again can be time consuming and from my experience sometimes these groups turn into people just sharing their posts non-stop without actually looking at other peoples posts. It can also be a bit annoying to keep receiving messages from the group.
No matter what you do, do it in a genuine manner. Write genuine posts that you actually have an interest. Do not force yourself to write a post just because the topic is popular. Write about things you care about and your audience will appreciate that your writing is authentic and genuine.
Also, be genuine when you interact with other bloggers. Don’t leave cliche “great post” comments. Comment something about the post or about what the post discusses. You can also ask them a question or tell them what you found interesting about the post.
What are some of the ways through which you get more traffic? Have you used any of the tips I mentioned above to gain traffic and if so has it worked? Do you know how to use all your features properly? Do you market your blog? What is the best way you have found to increase your traffic? Do you use social media to help gain traffic on your blog/to market you blog?
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