Getting followers is great but having loyal followers is more important. It’s a sign that you have active followers and that your blog is authentic and has an organic following. It’s especially important if at some point you want to start making an income from your blog because a lot of sponsors look more at how active your followers are rather than how many followers you have because they want to make sure your followers aren’t bots. Here are some ways to get loyal followers:
Always respond- when someone leaves comments on your blog make sure to respond to the comment. And try to make the response meaningful because a lot of people on WordPress do tend enjoy connecting with one another. If your readers feel like they can connect with you they are much more likely to keep coming back to your blog. For more on the comments section click here.
It’s a two way street- As I always say WordPress is very much a two way street. If you notice someone liking and commenting on your blog make sure to pay their blog a visit as well. If you ignore their blog they may not come back to yours and instead connect with someone who does visit their blog instead. However, if they see that you are also supporting their blog they will be much more enthusiastic about supporting yours.
Socialize- For a lot of bloggers, myself included, socialising and getting to know other bloggers is one of the best parts about blogging. So make sure to connect and socialise with your readers and try to make a genuine connection with them. The comments section is a great way to connect with them. Another great way to connect that I’ve been recently enjoying is doing “Ask Me Anything” posts or “Assumptions” posts which are both fun ways to get your readers involved. This will get you loyal readers instead of readers who don’t come back after one or two reads.
Listen to your readers- Try to get their feedback and take a seriously. If you notice that they are particularly enjoying certain posts be sure to continue making posts about that topic so that they keep coming back. If you aren’t sure what topics they are enjoying and what they want to read more of then you can always have them take a poll. This way you’ll know what your audience enjoys and your readers will feel heard.
Be genuine and real- One really simple way to keep readers coming back is to just be yourself. The reason someone followed/read your blog is because they like you and your writing. So keep doing you and they’ll keep coming back!
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