Making money is an essential part of any blog that you hope to live on one day. Unless your an ecommerce store, or a donation page website then Ads are going to be your best shot at making that living.
How To Make Money Off Of Ads
We are going to be discussing 3 Topics:
- Traffic, & Visits
- Ad Provider
- The Value Of A U.S View
Traffic, & Visits
The main way to make money off of your ads is traffic, & visits. You need traffic, and you need visits to get those impressions, and clicks you need.
The best ways to increase your traffic are simple: Post frequently, and have a posting schedule. Getting your blog on schedule helps SEO (Site Engine Optimization) which helps you to get views.
Gain Keywords. You need keywords to be indexed by Google. However you can only get keywords for every article you post if you have a paid site plan. (NOTE: If your hosting with WordPress that plan is $300 a year. The “Buisness Plan”)
Use Ads. There’s Google Adsense, Microsoft Ads (Formerly Bing Ads), Facebook Ads, Twitter Ads, Pretty every single social media has their own ad platform. (Except for Instagram, which is owned by Facebook, and uses their Ad platform). I’ve had the best (Read: I’ve payed the least, and gotten the best results) with Facebook Ads. However you could pay up to $0.30 every time someone visits your site.
Gain traction in the Blogosphere. Read another bloggers posts, leave thoughtful comments, and expose yourself to them. Don’t bother them and leave links to your site in the comment section, don’t follow them so they’ll follow you, and don’t spam like them. That’s the wrong kind of exposure. It’s annoying too. This one is the cheapest, and easiest. Just be an active blogger, and be an active subscriber, and fan.
Let’s list off some things you’ll need to know first.
CPC: Cost-Per-Click. How Much you get paid every time someone clicks an ad on your site. Pays higher than CPM.
CPM: Cost-Per-Impression. How Much You Get Paid Every Time Someone Views an ad on your site. Pays dramatically lower than CPC.
To make sure you get the most money with your ads you’ll need the best Ad Provider. Such as Google Ads, Infolinks Media.net, and WordAds if you’re a WordPress User, and so on. The best ad provider is the simplest one, and the one that pays you the most.
Please Note: It may take 3-6 weeks before you start to profit with your ads. It takes time for them to integrate with your site, and make you a profit. So it may take up to a year to find your perfect Ad Provider.
Most people automatically want to go with Google Ads, cause Google. I’ll admit it: Google Adsense pays higher. But they are way too stressful, and complicated. Not to mention the fact that they regularly boot sites from their program. Its one big headache that I would just avoid.
Your goal is to find the easiest Ad Provider that pays the most. Some ad providers pay you by only CPM. Meaning that if someone clicks on your Ad you won’t get paid extra, but you do get paid more for people just simply seeing your ad. Some pay only by CPC, which is only good for you if your site gets about at least 2, 3, 4, or 5,000 views per day, because clicks can be sparce. (It all depends on how engaging your visitors are) A majority however pay by both CPC, and CPM.
The 2 I’ve had the best experience with are WordAds, and Infolinks. But Media.net was the easiest, and simplest. And if your not a Jetpack WordPress user then WordAds aren’t an option.
(Tip: A lot of major sites use up to 3, or even 5 different ad providers. But generally 1, or 2 Ad Providers will make up a majority of their income)
The Value Of A U.S View
Well it’s more the Value of a U.S, U.K, and Canadian view. Clicks, and Impressions from these countries–especially the U.S–are worth more, and hence pay more. Its because a lot of Ads are e-commerce companies that don’t ship to India, and China, and so on.
However there is a value to a view from India. Aka, the cheapest place to get views from.
(Please Note: This may affect your ad revenue negatively)
If you just want views well then do I have news for you! If your ads (FB ads, Microsoft Ads, etc.) Are set specifically for India then you may only pay 0.03-0.06 per click. That’s 1650-3,300 views per $100 USD. However like I said in that Note this may hurt your ad revenue as Frankly ads from those countries are worthless to major Ad companies, and if they see India as your main source of traffic they MAY just automatically reduce your CPC, and CPM. Sorry.
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For more from the author check out his blog at theh2digroup.com. This writer is currently looking for work, as a freelance poetry writer, or content writer- if you are interested in working with him please contact him at Caden738@theh2digroup.com.